Flex That Worx

Pricing Your Space Without Losing the Trust You've Built | Flex Rewind | S2 EP19

Baseworx Season 2 Episode 19

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0:00 | 5:12

Pricing your space sits in a category of its own.

The numbers come together quickly enough. The harder part is sitting with what a change might mean for the members who've stayed with you, who've shaped the community in your space and who you'd rather not lose. That weight is real and it's part of what makes you the kind of operator your members are happy to keep coming back to.

In this Flex Rewind, Graham and Anne-Marie come back to the topic of pricing. They cover why standardised pricing protects the trust at the heart of your community, where private rates genuinely belong for at-scale clients, why it's okay to charge fairly for what your space provides and how clear bundles can take the friction out of the day-to-day for both you and your members.

Key takeaways for coworking & flexible workspace operators:

  • Standardised, public pricing protects the trust your members place in you and the conversations they have with each other 
  • Private rates make sense for clients taking a meaningful slice of your desks
  • Passing rising costs through with care is part of looking after the business that holds your community
  • Some members stepping back when rates shift is part of running a healthy business, not a sign you've fallen short on the care you've shown
  • Clear bundles ring-fence fair usage and avoid the awkward meeting room conversation before it lands
  • Flexibility is a kindness, and letting members pick what fits how they actually work is part of why they stay

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